Samsung shoppers will need to download the app and add their debit or credit card details. (Getty Images ) Samsung shoppers will need to download the app and add their debit or credit card details. (Getty Images )

The Landmark Group has adopted Samsung Pay in 600 stores across the UAE and India.

Samsung's mobile payment service enables consumers to simply pay using their smartphone instead of the traditional paying methods. The service is compatible with a magnetic secure transmission (MST) technology and near field communications (NFC) technology.

Samsung shoppers will need to download the app and add their debit or credit card details. Once this is completed, the consumer can pay for goods by holding their smartphone against the card reader.

Savitar Jagtiani, business head - E-commerce, Landmark Group, said: "As we move towards a cashless society, key players like Samsung are leveraging their smartphone market share lead to make digital wallets and mobile payments simpler, easier and more convenient. We've already seen thousands of Samsung Pay customers use this solution in-store during our trial phase."

The Landmark Group's in-house web, enterprise technology and loyalty programme ‘Shukran' partnered with Samsung to make Samsung Pay accessible to its customers.