David Meads, vice president, Cisco Middle East and Africa David Meads, vice president, Cisco Middle East and Africa

Cisco has appointed David Meads as vice president for its Middle East and Africa operations.

“David Meads’ appointment to lead Cisco’s business in the Middle East and Africa comes at a time of tremendous potential for the region to reap the benefits of digital transformation, supported by the prioritisation of digitisation in both government and business agendas,” said Edwin Paalvast, president, Cisco EMEAR.

With more than 30 years’ experience in the IT industry, Meads joined Cisco in 1996 and was most recently Cisco’s vice president for Africa, where he was responsible for partnering with organisations across the continent to help them implement strategies to unlock the full potential of the digital era. Meads will be based in Dubai.

Paalvast added: “One of David’s priorities will be helping Cisco’s customers and partners create value in a highly connected, digital world, while enabling greater responsiveness to emerging market and customer needs”.

David Meads, vice president, Cisco Middle East and Africa said: “I look forward to taking on the additional responsibility of a fast-evolving, dynamic region and to working with the phenomenal team we have in place”.