CommsMEA Critical analysis for telecommunications executives
 

Du upgrades its high-end data packages

Fahad Al Hassawi, chief commercial officer, du.

Dubai-based telco vies for premium customers

du launches recurrent prepaid bundles

Fahad Al Hassawi:

Customers don't need to activate bundles every month till they have enough More Time

TRA organises customer happiness week

H.E. Al Mansoori:

Event launched under the slogan “your happiness, our happiness”

du simplifies self-service for prepaid customers

Some of the services available on this self-service portal are balance check, recharging, buying data bundles, accessing latest international calling offers, etc.

Customers can access an array of self-services free of charge by dialing *135#

Etisalat gets personal with eLife

Etisalat will offer a more personalised TV service with eLife.

New eLife UI will be able to tailor programming to customer interests

Etisalat lets you buy iPhone 6s and 6s Plus in installments

Customers wait patiently for new iPhones.

Get Apple's expensive flagship for as little as AED115 a month.

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Roam like it’s home
Special Reports Roam like it’s home

Will GCC's latest roaming regulations increase the number of active roamers?

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Special Reports Future of mobile telephony

Digitisation is a wake-up call for the telecoms industry

Expectations from digital SPs
Opinion Expectations from digital SPs

Demonstrates that customers value immediacy, transparency and personalisation

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