Research in Motion (RIM), the Canadian manufacturer of BlackBerry, today launched Blackberry App World in the UAE.
The long-awaited development will allow Blackberry users to download a range of mobile applications including games, instant messaging and social networking, news and weather.
According to Etisalat, the UAE’s incumbent telecom operator, the store is available for all BlackBerry smartphones with a trackball, trackpad or touch screen running BlackBerry OS 4.2 or higher.
The launch of Blackberry’s app store in the UAE follows closely from its launch in Bahrain in April.
Mike Al-Mefleh, director of product management for the Middle East, RIM, had earlier confirmed to CommsMEA that the app store would be launched in the UAE by June. Al-Mefleh added that RIM had been conducting tests with “different carriers” in the country in preparation for the launch.
Mohammed Al Ghanim, director general of the UAE’s Telecommunications Regulatory Authority (TRA), said that the TRA has a “strategy to encourage and support developers”.
“With the launch of RIM’s BlackBerry App World, we are eager to work with BlackBerry developers to provide the appropriate environment and assist them with accessing the required tools to create these applications. We will encourage the UAE universities to develop applications on BlackBerry devices,” he said.
BlackBerry App World store is already available in the Middle East in Qatar, Bahrain, Kuwait and Jordan.
Customers can download BlackBerry App World directly to their smartphone by visiting www.blackberry.com/appworld or mobile.blackberry.com.