GITEX Technology Week opened at the Dubai World Trade Centre on 14 October.
This year's show, the 32nd edition of the largest IT event in the MEA region, is expected to attract over 130,000 visitors, with 3,500 exhibitors from 54 countries.
GITEX 2012 is being held under the theme ‘Where Technology Meets Business' and includes dedicated conference tracks on key technology areas, including the Cloud Confex, Consumerisation of IT Forum and Cyber Security Seminars.
The event also includes industry briefings on key verticals including oil and gas, banking and finance, education, healthcare and government sectors. The Digital Strategies Forum will include digital marketing and online media.
Helal Saeed Almarri, CEO of Dubai World Trade Centre (DWTC), said: "Launched in the dynamic Middle East market more than three decades ago, GITEX Technology Week has risen to be the pivotal platform where the latest developments in the ICT industry are unveiled to the world and the region and this year the event witnesses an even wider global presence. GITEX Technology week plays a key role in connecting leading global ICT companies to come together and further boost the strong market confidence to stimulate business investment."
DWTC estimates that GITEX will see as many as 1,000 launches this week, as well as a visit from hip hop star 50 Cent to launch his SMS Audio headphones.
The show also includes a dedicated SME Zone, an Africa in Focus which will Zambia, Kenya, Nigeria, Rwanda, Uganda, Tanzania, South Africa, Lesotho, Tunisia, Algeria and Morocco, and a newly launched International Zone, that puts all the old country pavilions into one area.