Spending on ICT products and services in Saudi Arabia will increase 4.6%, year on year, in 2015, to total $36.95bn, according to International Data Corporation's newly released predictions for the year ahead.
IT services will see the fastest growth, with the year characterised by growing interest in hybrid cloud solutions as the flexibility of the model begins to resonate with Saudi CIOs looking for a viable and effective halfway house between on-premise technology and remotely delivered services.
"Over the coming 12 months we expect organisations in Saudi Arabia to increase their investments in the third-platform technologies of cloud, mobility, analytics, and social networking," says Abdulaziz Al-Helayyil, IDC's regional director for Saudi Arabia, Kuwait, and Bahrain.
"The expanding use of applications, mobile devices, social media, and other technologies will result in an explosion of data within many Saudi organisations, leading many of them to invest in storage infrastructure, data mining, and analytics applications. As such, demand for storage devices, BI tools, and backup and recovery solutions is expected to remain high in 2015."