Organisations in the Middle East and North Africa (MENA) are early adopters of the technology innovations, as the wider region will post the world’s second-fastest IT growth in 2015, SAP MENA’s new head of Customer Office announced.
The Middle East and Africa’s ICT spending is set to pass $270 billion in 2015, with the region’s IT market growing 9%, the second-fastest of any global region, according to research firm IDC. In particular, IDC predicts strong growth in Smart Cities, telecommunication and digital services, and security investments.
With global ICT growth on the rise, SAP predicts there will be 75 billion connected devices and 2.5 billion connections by 2020, unlocking an opportunity of $65 trillion in what SAP calls the “Networked Economy”.
“Organisations in the MENA region are deploying the latest technology not simply because it exists, but rather to innovate new business models, radically simplify business processes, and deliver superlative experience to tech-savvy customers,” said Sam Alkharrat, president at SAP MENA.
“Technology is becoming increasing vital as the region hosts mega-projects and mega-events like World Expo 2020 and 2022 FIFA World Cup Qatar, with ICT helping organisations to gain a competitive advantage and to drive the region’s economy,” Alkharrat added.