SLA Mobile and Zain Group have launched direct operator billing for Microsoft’s Windows Phone Store for Zain customers. Direct operator billing will allow Windows Phone users the ability to pay for digital goods and services by charging the transaction amount to their monthly phone bill or prepaid credit.
The operator has launched direct operator billing in partnership with SLA Mobile in Kuwait, Jordan and Bahrain with further rollout across the Zain Group to be completed within the coming months.
Nic Stirk, CEO at SLA Mobile, saild: “This is a great opportunity for us to work with a worldwide brand such as Microsoft to bring Direct Operator Billing to the Windows Phone Store for Zain’s customers. It sets in stone the demand for quick and secure digital payment solutions such as Direct Operator Billing.”
Scott Gegenheimer, Zain Group CEO, said: “The exciting world of mobile digital services is driving the mobile industry forward at the moment. By being one of the first telecom providers in the Middle East to launch a Direct Operator Billing service, this extension of agreement with SLA Mobile to include the Windows Phone Store reinforces our dedication to providing customers with the best digital purchasing experience on all major online stores in a safe and easy manner.”