Apple denies reported plans for MVNO

Cupertino says it has ‘not discussed’ stepping into telecoms services
Getty images.
Getty images.

Share

Apple has denied that it plans to set up a mobile virtual network operator (MVNO) service in the US, Reuters reported.

Earlier this week, Business Insider claimed the iPhone maker was in the midst of MVNO tests that would allow the company to rent network capacity from telecoms carriers and sell phone and data plans directly to consumers.

"We have not discussed nor do we have any plans to launch an MVNO," Apple said in a statement yesterday.

The handset-subsidy system has long been a key component of smartphone-makers' to-market strategies. The vendor sells devices in bulk to telecoms providers who sell them on to consumers at considerable discounts on their retail price, in return for the buyer signing a long-term contract with the provider. Any attempt by a device vendor to sell telecoms services directly would be likely to enrage carriers. 

REGISTER NOW | Webinar Event | Security you can bank on – Safeguarding the Middle East’s financial sector

Presented in partnership with security and network specialist Cybereason, the second in the three part webinar series will bring together a panel of experts to discuss how banks and financial institutions are evolving their service offering while simultaneously staying one step ahead of the cyber criminals who seek to bring their operations crashing to the ground.

Editor's Choice

Emerson expands analytics platform for industrial enterprise-level wireless infrastructure management
Plantweb Insight platform adds two new Pervasive Sensing applications that manage wireless networks more efficiently with a singular interface to the enterprise
Digitalisation seen as a competitive advantage by Middle East private businesses
Nearly 80 per cent of private business leaders acknowledge that digitalisation can impact business sustainability
Etisalat introduces Multi-Access Edge Computing architecture delivering best-in-class video streaming performance for 5G networks
MEC architecture achieves performance gains of as much as 90% in video streaming, validating how ultra-low-latency applications will be delivered over 4G and 5G networks

Most popular

Don't Miss a Story