PCCI Group, a provider of customer experience and operations outsourcing, has announced plans to strengthen its Middle East business by investing in new local offices and recruiting qualified professionals to serve its customers better.
According to PCCI, the push in the Middle East comes as the company has continued to witness strong growth with new customer wins.
"PCCI Group has always been committed to delivering a high quality brand experience to our customers consistently, which has resulted in long-term partnerships with our customers. These strong relationships with our customers including Orange Group, MTN, T-Online, AOL, Deutsche Telecom, Telecom Italia and Millicom has resulted in our company's rapid growth and expansion globally and in emerging markets," said Nidal Kamouni, CEO, PCCI Group.
Kamouni added that the Middle East is a very important market for PCCI with huge potential for business growth. "To support our expanding client base, we are investing in setting up new regional offices and recruiting experienced talent to provide best-in-class customer experience and support to our customers," he said.
Kamouni pointed out that the company is continuously developing and improving new solutions and services to deliver branded and consistent customer experience across all channels. "In today's highly competitive environment where most businesses are going digital, organisations need to deliver the best customer experience in order to differentiate themselves from their competitors, which has become a key factor for the company's growth and success," he said.
Kamouni explained that by expanding Middle East operations, the PCCI group has clearly indicated its ambition to become one of the fastest moving customer experience delivery providers in the region especially in the UAE, Saudi Arabia, Qatar, Bahrain, Kuwait and Oman.