Du upgrades its high-end data packages

Dubai-based telco vies for premium customers
Fahad Al Hassawi, chief commercial officer, du.
Fahad Al Hassawi, chief commercial officer, du.


Du has boosted its data offering across its Emirati and Smart plans, to ensure that all customers who sign up for 24 months benefit “from more data than ever before”.

Eligible customers who sign up for the du 1000 plan will receive 100GB data, 2,500 flexi minutes, a free smartphone and a gold number, all for AED1,000 ($272) per month on a 24 month contract.

Customers who choose the AED450 plan will benefit from 1200 flexible minutes and 25GB data, while AED300 gives them 600 flexible minutes and 18GB data. For AED150 per month du customers benefit from 300 flexi minutes and 6GB data.

“We recognise the constant evolution of our customer requirements means that our offerings cannot remain static. As a business vested in our customer interests, all our offerings are reflective of the unique requirements of our customers across all business divisions,” said Fahad Al Hassawi, chief commercial officer, du.


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