Telecommunications company Etisalat holds the top position of the inaugural GIQ CKI ranking of the ‘Top 10 publicly traded UAE companies by market capitalisation’ for Q1, Q2, and Q3 of 2016.The Dubai-based strategic communications consultancy, Gulf Intelligence's GIQ Corporate Knowledge Index (CKI) is a standalone methodology that provides a quantifiable answer to the question – how much valuable knowledge does a company create and make available to the public?
DP World and Dubai Islamic Bank are second and third, respectively. The GIQ CKI aims to recognise the achievements of high-ranking companies who are reinforcing the UAE’s growth as a globally competitive knowledge economy as per the country’s Vision 2021.
“In this era of instant mass communication via digital platforms, companies have the opportunity and obligation of publishing their own knowledge content directly. The GIQ CKI applauds companies that have a positive impact on consumers’ knowledge base by openly sharing their insights in what is a fascinating evolution of business communications,” said Brian Cozzolino, senior associate at Gulf Intelligence.
“The increasingly vast amount of content that is available to the world via digital and traditional media platforms means that companies must create thought-provoking and engaging knowledge content to stand out to consumers who face constant waves of information. Quality and substance is paramount for companies to cut through all of the noise and educate their public audience,” Cozzolino added.