TCL Communication launches new flagship product Blackberry Key One

Will business users replace their Apple and Samsung phones with the new Blackberry?
TCL Communcation's CEO Nicolas Zibell presents the new BlackBerry Key One at the Mobile World Congress (Source: Getty Images)
TCL Communcation's CEO Nicolas Zibell presents the new BlackBerry Key One at the Mobile World Congress (Source: Getty Images)


Have you been wishing to use a smartphone with a physical keyboard? The wait might be over. TCL Communication has unveiled a new BlackBerry smartphone to the world, the BlackBerry KEYone. The KEYone was known as the BlackBerry “Mercury” at CES 2017 in Las Vegas, with limited information about its specifications.

"Impressively designed to be distinctly different, the BlackBerry KEYone reimagines how we communicate by offering unmatched productivity and the world's most secure Android smartphone experience," said Nicolas Zibell, CEO for TCL Communication. "We're humbled to play such an important role in the future of BlackBerry smartphones, which have been so iconic in our industry, and we're eager to prove to the BlackBerry community that their excitement around this new BlackBerry smartphone is something they can be proud of as well."

Alex Thurber, SVP and GM of mobility solutions for BlackBerry said: "We have worked closely with TCL to build security and the BlackBerry experience into every layer of KEYone, so the BlackBerry DNA remains very much in place. We couldn't be more excited to help bring it to market and introduce it to BlackBerry fans."


Body: anodised aluminum frame and soft touch textured back
Display: 4.5-inch (1620x1080 resolution / 434 PPI 3:2 aspect ratio) with Corning Gorilla Glass 4
Keyboard: Smart keyboard responds to touch gestures and can also be programmed to launch up to 52 customisable shortcuts
Security: fingerprint sensor built directly into the keyboard spacebar; and pre-loaded with DTEK by BlackBerry, offering constant security monitoring and protection of OS and apps
OS: Android 7.1
Core: Qualcomm Snapdragon 625 mobile platform with the Qualcomm Adreno 506 GPU
Battery: 3505 mAh alongwith Qualcomm Quick Charge 3.0 technology
Camera: 12MP rear camera with Sony IMX378 camera sensor (pixel size :1.55μm; phase detect auto focus) ; 8MP front camera with fixed focus and 84-degree wide angle lens
Other add-ons :Blackberry Hub



The BlackBerry KEYone will be available globally beginning in April and will be priced at or under €599 EUR/ £499 GBP/$549. But whether Samsung or Apple owners replace their device with this one, that is something to wait and watch.


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