With the introduction of Apple TV + and the upcoming launch Disney + in the Middle East, it’s clear that we’re coming to an inflection point for over-the-top (OTT) video. Now more than ever, network operators must prepare for ever-increasing bandwidth demands.
As streaming continues to grow, so do networks, particularly 5G, which has started to be deployed in some GCC countries. The higher speed capabilities and reduced latency of 5G are great attributes to support OTT video. As OTT providers increase their presence in the live video space, this becomes even more valuable. Beyond speed and responsiveness, 5G’s network slicing functionality will allow operators to dedicate parts of their network to specific applications. Streaming entertainment could have a part of 5G networks all to itself.
Regardless of the type of network we use to watch a video, adopting network solutions that support the growing appetite for the never-ending buffet of streaming services is critical. Embracing efforts to cache video content closer to the edge and to enable adaptive networks supports OTT streaming today but also prepares the network for the future – a future that moves far beyond today’s capabilities. In a nutshell, networks that can adapt will be prepared, and their users and operators will see the benefit.