Apple grabs 51% of smartphone revenues in Q4 2017

Apple iPhone generated a huge $61 billion in the quarter, helped by solid demand for its premium X model, and Apple now accounts for more revenue than the rest of the entire global smartphone industry combined.
4G smartphones, Smartphones, Huawei, APPLE, Samsung, Apple vs Samsung, TOP SMARTPHONE PLAYER, Smartphone sales
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Global smartphone revenues hit an all-time high of $120 billion during the fourth quarter of 2017, according to the latest research from Strategy Analytics. Apple captured a record 51% share of global smartphone revenues, more than the rest of the entire industry combined.

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Linda Sui, director at Strategy Analytics, said: "We estimate total global smartphone wholesale revenues grew 8% annually to reach an all-time high of $120 billion during Q4 2017. The smartphone industry's wholesale average selling price surged 18 percent annually from $255 in Q4 2016 to $300 in Q4 2017.

"The smartphone industry has managed to increase massively its pricing and revenues, despite a recent decrease in shipment volumes."

Neil Mawston, executive director at Strategy Analytics, added: "We estimate Apple iPhone captured a record 51% share of all smartphone wholesale revenues worldwide in Q4 2017. Apple iPhone generated a huge $61 billion in the quarter, helped by solid demand for its premium X model, and Apple now accounts for more revenue than the rest of the entire global smartphone industry combined. Apple generated three times more smartphone revenue than nearest rival Samsung and 7 times more than Huawei.

"Apple iPhone's average selling price is approaching US$800 and almost three times higher than the overall industry average. Apple iPhone is an incredible money-making machine."

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Linda Sui added: "Samsung grew its global smartphone wholesale revenues by 16% annually to $19 billion in Q4 2017. Like Apple, Samsung's smartphone wholesale average selling price (ASP) grew strongly, rising 21% annually to $254 in the quarter. The popularity of premium Note 8 and Galaxy S8 models, as well as fewer low-end sales in its core Asia markets such as China, drove the growth."

Woody Oh, director at Strategy Analytics, added: "Huawei generated $8 billion of global smartphone wholesale revenues to maintain its position as the world's third largest vendor by turnover in Q4 2017. Huawei's smartphone wholesale average selling price sits at $205 today and it has by far the lowest pricing among the top-three smartphone players.

"If Huawei wants to grow its worldwide pricing and revenues even higher in the future, the company will need to grab additional marketshare in the high-value United States market."

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