Huawei has announced availability for its Nova 3 and Nova 3i smartphones in the United Arab Emirates.
The Nova 3 can be pre-ordered in the UAE now, for delivery from 26th July; while the Nova 3i will be on pre-order from 7th August for delivery from 16th August.
The Nova 3 series have been designed for optimum selfie performance, with dual front and rear cameras of 24MP and 2MP, f/2.0 wide aperture lens, and Kirin 970 ‘artificial intelligence' processor.
The front camera works with the Kirin processor for image recognition and enhancement. The nova 3 is enabled with over 200 different photographic scenarios across eight categories that include blue skies, beaches, plants, night, stage performances, flowers, rooms and snow. The Kirin processor recognizes the background and applies colour optimization features. The phone also includes a ‘beauty' algorithm with seven skin tones and textures. The 2MP camera includes broad spectrum color sensor that captures depth-of-field information for authentic bokeh (overused blurry background) effects.
The image processor technology, coupled with the set focal length of 35mm is optimal range for selfies, is intended to enable users to get a ‘perfect' selfie on the first shot.
"We are delighted to announce the launch of HUAWEI nova 3 and HUAWEI 3i series in the UAE. Both these smartphones have unparalleled AI capabilities and exceptional front camera features that capture every detail beyond the face in a selfie. It introduces AI background scene recognition in front camera and has the ability to recognise age, gender and skin tone to capture perfect AI selfies. Pictures, these days, are a self-expression of our confidence, our bravery and our passion, which we are sure to boost with the launch of the new HUAWEI nova 3 series in the UAE," said David Wang, UAE Country Manager, Huawei Consumer Business Group, Middle East & Africa.
The Nova 3 is available for pre-order now at the Huawei Experience Store located at the Dubai Mall and across select retailers in the UAE, and will be on shelf from July 26. The Nova 3 will be available in Iris Purple, Airy Blue and Black colours at price of AED 1,799. In addition, the Nova 3i will also be available for pre-order from August 7, and will be on the shelf from August 16. The Nova 3i will be be available in Iris Purple, Pearl White and Black colours at AED 1,299.